I don’t know why I try “dewy florals”. These things always leave me with a headache. Real, dewy florals do not but when they are translated into fragrance products, I’m usually left disappointed and in need of pain relievers.
Jo Malone London Wild Bluebell opens as a dewy hay floral. It reminds me of clover, well an “industrial strength” clover. These top notes bring to mind Clinique Happy. It’s that same fruity/watermelon-floral-fresh vibe but without the citrus and with more greens. Oh, it hit me. Do you remember Clinique Happy in Bloom? Jo Malone Wild Bluebell smells very much like it but not as complex. The fragrance is a dewy, watery, “cool as a cucumber” lily of the valley with soapy florals. and watermelon. It’s very sharp and because of this it always leaves me on the verge of having a headache. Eventually the fragrance becomes sweeter and with more powder. I’m left with vanilla-heliotrope-baby powder-laundry musk.
I can understand how people like perfumes like this. However, these sort of florals and me don’t mix. For some reason Clinique Happy has always given me a headache…and now I can add Wild Bluebell to my headache list.
Notes listed include bluebell, clove, lily of the valley, eglantine (briar rose), jasmine, amber and musk. Launched 2011. PERFUMER – Christine Nagel
Give it a try if you like aquatic, Febreeze-like florals or perfumes like Clinique Happy or any of the Clinique Happy variations, DKNY pureDKNY Verbena, NEST Passiflora and/or Penhaligon’s Bluebell. I perceive Wild Bluebell as a feminine fragrance.
It’s sold as a “cologne” but it wears for about 5 hours on me. I would say that projection and longevity are above average for something sold as a cologne concentration.
The 3.4 oz bottle retails for $115 at Nordstrom. An 1 ounce bottle is also available for $60.
Victoria’s Final EauPINION – Soapy, dewy, watery, cool floral. Soooo not my thing. My body rejects it.
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Now Smell This – Compares/contrasts this and the one by Penhaligon’s