In the House is a feature on EauMG. I’m collecting my experiences from years of perfume sampling and putting together a quick brand overview. There are so many perfume lines out there that it can be overwhelming. My goal with this is to quickly introduce people to niche and indie lines that may be of interest to them.
Who’s in the house? Providence Perfume Co.
The perfumer & founder: Charna Ethier
The History: The brand says their mission is to “greenify” the perfume world; hence, offering a wide range of natural perfumes that smell like perfume. This “back to nature” stance genuinely works for this line. The perfumer grew up on a farm in the Northeast, inspired by various natural aromas of her youth. However, the brand isn’t all “crunchy”, it’s luxurious too. Ethier has drawn inspiration from her roots and her luxury experiences working for other beauty brands as an adult. You can read more on the company’s “About Us” page.
My impressions of the brand: I first tried the line 6 years ago. It all started because I was attracted to some of the “unusual” essences and tinctures used. (I was introduced to the brand by searching “mushroom perfumes”). Over the years I’ve witnessed this brand grow and develop. Charna has always displayed talent but over the past 4 years she has really created some exceptional perfumes using natural ingredients becoming one of the natural perfumers that I admire the most.
* I disclose my biases and I will say that I am a little biased as I’ve met the perfumer a few times during various perfume events. Her positive energy is contagious. I only mention this because I do think it’s worth noting when a brand is ran by nice people. Charna and her husband are so cool. Laid-back, no BS types with a great sense of humor. This doesn’t “improve” the quality of the perfumes so I shouldn’t really mention it. But, I do think it’s one of the positives that comes along when we support or buy from indies…real people are behind these brands and it’s a big plus when they are friendly. This same effect is why I keep going back to certain coffee shops or restaurants – it doesn’t get much better than great quality and great people. Anyway, I think when I do a brand spotlight, I should share my experience with the brand, including customer service, etc.
Brand’s strengths: Creating natural perfumes that don’t smell “crafty”. These are sophisticated and complex perfumes that just so happen to be made from natural essences. Another strength is the brand’s range. There are perfumes ranging from delicious gourmands to crisp green eau de colognes, each with Ethier’s signature. They’re very different but you can tell they’re from the same ‘family”. For naturals, these have pretty good projection and longevity.
Brand’s weaknesses: If you asked me a few years ago, I would have said distribution. However, that has improved immensely over the past few years. It’s still in limited doors but the line is in more doors so people can sniff them in person. – This is brought up a lot with niche and naturals, but the price. Yet, the brand does offer smaller sizes that retail for under $50 which I do appreciate. I’d rather have small quantities of perfume anyway; I like variety.
I have tried: All of them.
My favorite/s from the line that I’ve tried: I bought a full bottle of Cocoa Tuberose and it’s almost empty. This tells you how much I love it. And when it’s gone, I’ll buy another. I really should buy a full bottle of Hindu Honeysuckle as well. So my favorites are Cocoa Tuberose and Hindu Honeysuckle. If we’re talking body product scents, I love Fern and Amber Cream.
My least favorite from the line: Samarinda. And it’s not because it’s bad. It’s just not me. I would recommend it to those that like really boozy scents.
You may like some of the perfumes in this brand if you like: Natural perfumes/niche perfumes or if you like gourmands, chypres or perfumes that don’t smell like something you’d buy at Bath and Body Works. The brand has tinctures that nobody else is using.
Does the brand offer samples or a discovery set? Yes, the brand offers individual samples and a sample coffrett. Many of the retailers of this brand also offer samples for purchase.
Products available from this brand – Alcohol based perfumes, body oils and elixirs, bath & shower gel, hand cream and facial mists. PPC also offers perfume classes, single notes and materials for natural perfumers. If you want, you can get a bespoke perfume made too.
Price range: Perfumes are about $35-$125. Body and bath products range from $24-$36. Facial mists are $14-$16.
Some retailers that carry this line – The store has a brick and mortar store in Providence, Rhode Island. Online they’re at providenceperfumeco.com, Beautyhabit and Parfum1. Here’s a full list of stockists; they may be carried at a boutique in your town!
My 3 “must try” picks for this line:
Cocoa Tuberose – If you love gourmands, you must try this. Completely unisex. And completely sexy on everyone.
Hindu Honeysuckle – It’s a gorgeous warm floral; so balanced. In my opinion, it’s a “break through” in the natural perfume world. It’s going to get a lot of people interested in what American indies are doing. And it’s going to get a lot of people interested in naturals.
Rose Boheme – A dirty unisex rose. Personally, I want more men to smell like this. It’s funky and awesome. When it works for you, it works.
I also recommend the bath and body products to those that like scented body products (or natural products). My favorite is Fern because it smells like perfume! If you like multi-purpose beauty products, try the Beauty Elixir. My skin and hair loves it. It lasts forever too.
What more of EauMG’s In the House?