Mainstream Monday – Sniffing a Popular Perfume
I have no idea what Jessica Simpson is up to these days. But, I guess her name is still under license because I see it on everything from footwear to ‘fumes. Vintage Bloom is the newest perfume from Jessica Simpson. In the adcopy, words like “delicate” and “romantic” are used to describe this fragrance. These words are overused in fragrance marketing; however, this is how Vintage Bloom smells. It’s “shabby chic”.
Vintage Bloom opens with bubbly citrus with berries. This burns off rather quickly. Vintage Blooms wears as a sheer, nondescript peony floral. And yes, I would use “delicate” to describe it. And maybe “hopeless romantic” since it’s coming across as soft, pretty and dainty. The base is soft, powdery musks and blossoms. It’s in love with thought of being in love.
Overall, I think Vintage Bloom is well done. It does what it claims to do – smell delicate, sheer and romantic. I see this is as a nice perfume for teens that want to smell like a “lady” and don’t want to smell “old” or like sugary fruits or candy. It’s also a good fragrance for the type of woman that has entire boards on their Pinterest dedicated to peonies and how to paint flea market furniture with pastel spray paint.
Notes listed include lemon, Caipirinha lime, peony, raspberry blossom, sandalwood and musk. PERFUMER – Stephanie Hakes
Give Vintage Bloom a try if you like light florals. Or perfumes like Marc Jacobs Daisy, Gucci Flora EDT, Lollia Breathe, Burberry Brit Sheer and/or Rancé Joséphine. Vintage Bloom is very feminine. I see it as a good “day” or warm weather fragrance because of its sheerness and lightness.
I find projection to be average and it does leave a trail if you apply a couple of sprays. I find that longevity is below average for an EDP. I get about 5 hours of wear.
Vintage Bloom comes in 2 sizes with prices ranging from $49-$65 at Macy’s.
Victoria’s Final EauPINION – Abstract hopeless romantic floral. Pretty, soft and feminine. Not my sort of thing, but it has an audience. AND it has been the only “peony” perfume that I have ever worn that didn’t give me a headache.
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Fragrantica – Member reviews